To say that I am LOVING Flo-rida is definitely an understatement. Since the day we moved in, I felt instantly at home and my Pisces soul was eating up every moment by the water. I've been spending ALL my days at the office hacking away, building, creating, crafting and directing to continue building Skorch Magazine and my new baby - Cool Gal Blue. As Creative Director, I've been able to bring some much needed authentic imagery to the retail space and it's been the most rewarding experience EVERRRRRR.

The feedback has been tremendous and the support overwhelming for our stance on NO EDITING and using women of all races, sizes and ages. As a body confidence crusader, I can truly say that being able to BE the change we seek is what it's all about.

Thank YOU. Thank you from the bottom of my heart. And as a token of my love, here's a photoshoot from yesterday, LOL!!!! No really, I was down with a migraine for 2 days after crazy long hours coding a database and the next day I felt so damn alive I wanted to say hi to you and shoot some pics!! LOL

I hope you love them as much as I do - bruise, cellulite and all :). Loving the beach life.

Much love
Jessica